Microsoft Word. Its documents are at the heart of the academic enterprise. Course syllabi, papers for publication, reports and dissertations all find their genesis, more often than not, in Word. But like other academic documents, Word’s .doc and .docx files can contain barriers to usability and accessibility, limiting your ability to reach a diverse audience.

This tutorial focuses on methods for creating universally designed Word documents that offer benefits to authors and readers alike. And because they are created to meet the needs of diverse users, who employ a wide range of technologies, including assistive technologies, UD documents can help promote social inclusion.

What are Headings?

Headings are used to create an outline, or table of contents, that helps users to navigate the content more efficiently. These are especially crucial for screen reader users, who can get a sense of the contents of an entire document without having to read line-by-line, and can skip to a section or move around the document as needed.

You can apply the concept of headings in almost every kind of electronic content, including Word documents, on the web, and in Canvas courses.

  • Use headings to provide a page structure or outline
  • Nest appropriately - do not skip levels
  • Use headings to indicate sections of content. Avoid using headings purely for visual appeal.
  • Avoid over-using headings, especially for links.

Video: Screen Reader Without Headings

Using Headings & Styles in Word

Word provides one powerful tool—Styles—for managing both visual and structural formatting. Styles control the appearance of text (size, color, spacing, etc.), while also applying structure, such as headings (levels 1-9) and lists (bulleted and numbered). Word comes with lots of built-in styles, which are preformatted in appearance yet fully customizable. You can also add new styles of your own. It’s important to realize that the appearance of a style can be modified without changing its structural meaning. For example, the style “Heading 2” can be modified to appear in any size, font, and color without altering its meaning as a second-level page heading.

In a long, complex document, Styles help you maintain consistent visual and structural formatting: change the characteristics of the Style and everything to which that style has been applied will instantly be updated. This is a huge time-saver, especially in long, complex documents. But the structural aspect of Styles has additional benefits. For example, once you have identified headings in a document, Word’s Navigation pane will display a hierarchical outline that lets you jump from heading to heading. Word can also use the headings to create a table of contents, complete with page numbers that update dynamically as you edit the document.

Use the Styles Toolbar

Click on the section title, and select the heading level using the Styles toolbar on the Home Ribbon.

Headings toolbar on the Home Ribbon

You can quickly change the visual appearance of headings across an entire document to match your formatting preferences.

  • Set the font, color, spacing, etc., to what you would like Heading 1 to be.
  • Highlight the correctly formatted text.
  • Right-click on Heading 1 in the Ribbon, and click Update Heading 1 to Match Selection.

Now each Heading 1 will use your preferred formatting. You should see that all Heading 1 text has changed throughout your document. (You can also click Modify for more formatting options.)

Word update heading context menu

Check the Table of Contents

  • To see the Table of Contents that is generated by the headings, click on the View Ribbon, then check the Navigation Pane checkbox.
  • The document outline appears on the left side of the document in the Navigation Pane.
  • Click on any of the headings in the Navigation Pane to go to that section.
  • You can also drag headings in the navigation pane to quickly re-order content.

View Ribbon with navigation pane checkbox checked

Video: How to Apply Headings in Word

Video: Benefits of Headings to Writers

Descriptive Links in Microsoft Office

To format links in Microsoft Office, Select the link text. On the Insert Ribbon, click Hyperlink.

Insert ribbon showing hyperlink option

Type the text that will actually be displayed in your document in the Text to Display field.

Type the actual link in the Address field. This is the link that will be followed.

Insert hyperlink window showing text to display

While many authors try to indicate a header row by changing its appearance (e.g., font and background color), a change of this type provides little or no information about the structure of the table. A document that relies entirely on visual formatting will, when converted to HTML or PDF, lack the structural information needed by readers who use assistive technology.

Fortunately, Word offers a setting for table headers that provides this important structural information. This brief tutorial shows you how to set this table header property.

To define the header row on a table in Word, right-click on the top row of the table and select Table Properties.

Table context menu. Table Properties is the final option.

In the dialog box, switch to the Row tab. Check the box to Repeat as header row at the top of each page.

Table Properties, row tab. Repeat as header row at the top of each page checkbox is checked.

What is Alternative Text?

Images convey information quickly and powerfully—assuming they can been seen and understood. However, some readers may not understand the meaning of the image; others may not be able to see it due to visual impairment, personal viewing preferences (especially on the web), or technological limitations.

Alternate text (often called “alt text” or "alt tag") is added to an image to provide a textual alternative to visual information. Why is this important? Remember, some users won’t see your information; instead, they’ll hear it using screen-reading software. By adding an alt text to an image, you make its meaning available to people who, for whatever reason, cannot see it.

The following video clips demonstrate what images sound like to someone using a screen reader. The first is an example of an accessible image with alt text. The second shows what happens when alt text is not included.

Video: Alt Text with JAWS (Screen Reader)

Video: Screen Reader Reading Image without Alt Text

Writing Alt Text

Alternate text should be added to all non-text elements, including:

  • Pictures
  • Graphs
  • Charts
  • Microsoft Office SmartArt

Make alternate text meaningful to a listener:

  1. What is the context of the image? What meaning does it add to the page?
  2. Be concise. Describe only what you expect visual users to get out of the image.
  3. If the image is already described in the surrounding text, the alt text can be very short.
  4. Avoid redundant statements like “Image of” or “This is a picture of.” Simply state what it is.
  5. If an image is purely decorative, mark it as such (various methods depending on software).

Adding Alt Text in Office 365

Right-click on the image, then select Edit Alt Text from the menu.

Edit Alt Text option in context menu, Office 365

An alt text panel will open in the document pane to the right. Type a short description in the text box.

Text box with "Type short description here" in O365

If the image is decorative, you can check the Mark as Decorative checkbox instead. You should only use this option if no meaning will be lost to any audience who cannot see the image.

Check box to "mark as decorative" in O365

Adding Alternative Text in Office 2013 - 2016

Note: Sometimes images that are downloaded from the web have “junk” alternate text (usually a long file name). Make sure to manually check every image.

Right-click on the image, then select Format Picture from the menu. (This menu option may be Format Shape on other types of graphics).

Format picture is the last choice in the image context menu

A Format Picture menu will open in the document pane to the right. Select the Layout and Properties tab, the third option in the Format Picture Pane.

Format picture sidebar showing the layout & properties tab

If it is not expanded already, open the Alt Text menu by clicking on the arrow.

Type the alt text in the Description box. Ignore the Title field, since it will not be read by a screen reader.

Alt text description field

Adding Alternate Text: Office 2010 & Earlier

Right-click on the image to get the "Format Picture" menu option.
Image context menu. Format Picture is the last option.

Click on the "Alt Text" menu on the bottom left.

The text goes in the "Description" section on the right (not the "Title" section).

Format picture menu. Alt text is the last item.

Installing the Colour Contrast Analyser (CCA)

When text is placed against a solid color background, we recommend you use the free Colour Contrast Analyser (CCA) to determine whether the contrast ratio passes WCAG AA standards.

On the download page under Assets:

  • For Mac, download the CCA-3.0.1.dmg file
  • For Windows, download the CCA-Setup-3.0.1.exe file

Download page with .dmg and .exe options

Using the CCA

Use the eyedropper tool to select foreground and background colors. The results display immediately, showing either pass or fail for both AA and AAA standards. In the following example, we’ve run the CCA on a website designed with orange headings, gray text, and blue link text.

website with poor contrast between headings and background

There is insufficient contrast between orange text and the white background. To find a different color with sufficient contrast, you can use the drop-down menu or insert hex codes. You would want to select a darker orange color from the drop-down color palette.

Colour Contrast Analyser, showing insufficient contrast between orange headings and white background


When we check the gray text against white background, the CCA shows mixed results. This color combination passes at the "AA" standard, but not the more stringent "AAA" standard, which is the goal for most university and public websites. A darker gray would be better.

Colour Contrast Analyser showing mixed results with gray text on white background

Finally, we test the blue link text against the white background. This combination of colors fails both the “AA” and “AAA” standards for normal text sizes, as well as the “AAA” test for larger sizes. It passes only the “AA” standard for large text. A darker blue is required for universal readability.

Colour Contrast Analyser showing failure with blue colored link text on a white background

Microsoft Office has a built-in tool that generates a report on the accessibility of a document. The tool is available in both Word and PowerPoint.

Note: The checker will not recognize “junk” alternate text, so it is still important to check images manually. Double-check that the alternate text is meaningful.

The Accessibility Checker is located under File > Info > Check for Issues > Check Accessibility.

Check for issues dropdown menu